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The South Asian Media cluster brings together researchers whose work is characterised by a focus or angle on South Asia and/or the South Asian diaspora, and who work in or research a variety of media and cultural practices. The cluster offers a space within which to explore collaborations and develop interdisciplinary projects in the broadly-defined area of South Asian and/or South Asian diasporic media cultures.

This cluster aims to galvanise the several researchers at BCU who share an interest in the culture of South Asia and/or the South Asian diaspora in the UK and elsewhere, and incubate interdisciplinary research projects in the field of South Asian media and culture. Supporting ECRs and emerging researchers through informal mentoring, area-specific networking, peer-reviewing, and collaboration opportunities, the cluster serves as a public-facing platform for expertise in this field.

The cluster is new, but vibrant, and we expect to move quickly to initiate and support partnerships with South Asia research centres elsewhere in the UK and abroad. We will facilitate and organise public events in the area of South Asian culture in 探花直播, the Midlands, and elsewhere in the UK, supported by our cohesive research group.

Areas of activity

• South Asian film industries, including Bollywood
• Gender and caste in the Indian film and related creative industries
• The impact of digital distribution including VOD and OTT services
• Memes and political culture in India
• Women鈥檚 activism and social media in Sri Lanka
• Popular music and identities, including British bhangra
• Online and new media cultures
• South Asian popular culture
• 探花直播 Indian Film Festival, including queer South Asian representation

Cluster members

• Professor Rajinder Dudrah听
• Professor Valentina Vitali听
• Dr Sana Ali听
• Dr Vishal Chauhan
• Meera Darji
• Dharmesh Rajput

PhD student members

• Uttaran Das Gupta
• Ludmila Kolouchov脿
• Shameela Yoosuf-Ali听

External members and partners

• Dr Ashvin Devasundaram (Queen Mary)
• Makhan Singh (Research, Innovation and Enterprise External Partnerships, BCU)
• Ash Sharma (London College of Communication, UAL)

Projects

• De-coding Dalit Representation in OTT Web Series and Amongst its Audience
• E-Bollywood: A Media Ecology of Popular Hindi Cinema
• Meme India: Memetic Practices in Indian Popular Political Culture
• Women Online: the Impact of VOD on Women鈥檚 Position in the British and Indian Film Industries