SME trust-building research wins Outstanding Paper award
New 探花直播 research aimed at helping small and medium sized enterprises (SMEs) to rebuild trust during economic crisis has picked up a prestigious academic award.
Award-winning support for SMEs
Alexandros Psychogios, Professor of International Human Resource Management, and his international research team have been awarded the Benedictine University Award for Outstanding Paper on Ethical Issues in Consulting.
The accolade, issued by , was received after the team鈥檚 paper beat hundreds of other competitors.
鈥淭he award demonstrates BCU鈥檚 ability to compete against the best universities across delivering pertinent and timely research,鈥 says Alexandros.
How SMEs can repair trust, post-Covid and beyond
Alexandros and the team鈥檚 paper, , discusses how SMEs can repair trust when it is damaged during difficult situations.
The paper focuses on three main groups of stakeholders: employees, suppliers and customers.
鈥淎 critical step towards repairing trust is to understand the perceptions and misperceptions of these different stakeholder groups,鈥 Alexandros explains.
鈥淭hey are important for identifying mutual problems, for addressing them, and establishing appropriate communication strategies for repairing relationships.
鈥淥pen, transparent and clear communication is a potentially powerful tool in redefining the relationship between organisational values and those of employees, suppliers and customers.鈥
A winning business framework
To help SMEs repair trust, Alexandros developed a framework after spending over eight months observing how small businesses deal with relevant stakeholders.
鈥淭his framework claims that organisational leaders 鈥 managers and business owners 鈥 need to familiarise with the negative impact of any given crisis. That鈥檚 the first step,鈥 Alexandros explains.
鈥淥nce you鈥檝e accepted and understood the damage caused, you can then understand what damage may have been inflicted on your business relationships 鈥 and how to rebuild them.
鈥淔inally, a rebuilt relationship needs to be maintained in the long term. Once again, this needs to be supported by open and transparent communication with stakeholders.鈥
Helping SMEs thrive
Alexandros strongly believes that this new framework and subsequent research can help businesses during any crisis, not just Covid-19.
鈥淥ur research is an ongoing project that will collect and analyse data from various sectors, industries and countries,鈥 he says.
It also helps that Alexandros鈥 research stems from a genuine passion for helping SMEs thrive.
鈥淚 know that most of the time they do not have the means, resources or knowhow to deal with certain situations as well as large corporations do,鈥 he says. 鈥淲e work closely with these organisations to help them as best as we can.鈥
鈥淎 huge, positive surprise鈥
Winning the Outstanding Paper award came as a welcome surprise to Alexandros.
鈥淲e trusted our work was good, but there are hundreds of other researchers that explore similar issues,鈥 he explains.
鈥淭o win was a huge, positive surprise and it shows that BCU can provide reliable research that contributes to the wellbeing of businesses.鈥